Baidu Targets Middle East Users

SEM Tips

Baidu Targets Middle East Users

  While users in the western hemisphere who don’t work in technology have probably never heard of Baidu, the company is almost a household name in China, and well known in other parts of Asia. Baidu is the second largest search engine in the world. In China they hold a slight majority of search engine market share, and compete with more familiar worldwide names like Google, Yahoo, and Microsoft. Like Google, Baidu operates not only a search engine, but also a number of online services, like image search and video sharing.Recentl...
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May 28

Use the Broad Match Modifier for Improved PPC Results

 Anyone that has worked with the Google keyword tool is probably well aware of the three primary keyword match types: exact, phrase and broad. But what many inv...
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February 12

Google Adwords Enhanced Campaigns

  Google is set to roll out Google Adwords enhanced campaigns within the coming weeks. The new campaigns are expected to give marketers a simple way of advertisin...
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February 12

Adwords Importance for SEM Companies

  There are many varied processes and steps that go into creating successful SEM plans, from keyword research to gathering and analyzing data, to Google Adwords p...
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