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Chain Reaction And Google Event in Amman, 21 November 2017

Posted On November 9, 2017 by Chain Reaction

Chain Reaction and Google joining forces to challenge Jordan’s digital marketing scene Chain Reaction and Google are holding their first-ever digital marketing workshop in Jordan, covering all the essentials of digital strategies and campaigns. The event will be held on 21 November with an aim of creating more awareness aboutRead More >
google location first - latest update

User Location First: the Recent Google Update

Posted On November 5, 2017 by Furat Jarad

Google search is no longer dependent of country code top level domains (ccTLDs) for search results. Before the update: As most of us might know, Google has always worked on a basis of website domains. For example, Google.ae or Google.co.uk These country domains indicate different results of that country’s searchRead More >
seo workshop - chain reaction

Chain Reaction SEO Workshop

Posted On September 5, 2017 by Chain Reaction

Presented by Furat Jarad, Mohammad Ghazawi and Mortada Jaber   The Chain Reaction team had recently conducted an SEO workshop for the whole Chain employees on Thursday, 3 August 2017. The workshop covered topics of SEO insights, SEO UX design, SEO vs SEM and how they can complement each other,Read More >
mobile-first-index-what-you-need-know-featured

What you need to know about Mobile First index!

Posted On August 23, 2017 by Furat Jarad

Mobiles are becoming the trend of today. People no longer only rely on their desktop for any form of access or program usage, everything is made portable and available via your phone. This brings us to the question, how is Google utilizing this development? During the last years, Google engineersRead More >
Google-Amp-Update

Here’s why everyone is going crazy over AMPs

Posted On July 11, 2017 by Mohammad Ghazawi

Many of you might be wondering what exactly is AMP? This term has been tossed around a few times within the technological spectrum, however, not many seem to know what it actually is. AMP actually stands for Accelerated Mobile Pages, which is pretty much a HTML with more restrictions thatRead More >
programmatic advertising in middle east and UAE

Programmatic advertising explained: the secrets to discover

Posted On February 28, 2017 by Chain Reaction

In a world where everything is headed towards automatic, marketing is now becoming the main target. In this society of almost nothing but digital marketing, it’s surprising that a form of automated marketing did not start from long ago. As many of you may know now, advertising is headed towardsRead More >
digital marketing in dubai

Things to Remember About Digital Marketing in Dubai

Posted On August 12, 2016 by Chain Reaction

So, what’s the deal with Dubai? Why have we been hearing so much talk about Dubai in terms of the business scene? It seems like a lot of companies are investing and or are based in Dubai. Well, that may be answered by the fact that UAE ranks as theRead More >

Tips and Tricks for a Successful Facebook Campaign

Posted On August 11, 2016 by Chain Reaction

Learn how to successfully develop your Facebook campaign to attract consumer following and maintain conversions.   In the Middle East alone there are 123,172,132 internet users; this made up 52.2% of the population as of November 15, 2015 according to internetworldstatistics.com. Since 2000, the Middle East has seen an incredibleRead More >
ramadan insights newsletter 3

Ramadan Insights

Posted On June 12, 2016 by Chain Reaction

How to Implement Pagination rel=next & rel=prev for News Sites

Posted On March 2, 2016 by Chain Reaction

Here are tips from official Google Guidelines that help to implement “Pagination” attributes to solve duplicate content for websites especially news website   Implementing rel=”next” and rel=”prev” If you prefer option 3 (above) for your site, let’s get started! Let’s say you have content paginated into the URLs: http://www.example.com/article?story=abc&page=1 http://www.example.com/article?story=abc&page=2Read More >